In a previous article, I have discussed how you can boost your business with a mobile application in details and many readers found that article very useful and they were convinced that having a mobile application is beneficial for the business. Normally, we have our Smartphone in our pockets or at least at the work table in front of us for at least 10 to 12 hours a day. And then while on the bed, we check our mobile many times for different notifications from the mobile applications that we are using.
No one can deny the fact mentioned above. It shows that we are living in the digital world where we spend most of our time online and for this, we use our Android or iOS device. Even if you convert your blog into a mobile app, you can increase visitors and can make more money.
According to a study, about 70% population of the whole world is using mobile phones and about 35% of the total world population owns a Smartphone. In Europe alone, about 67% population is using a Smartphone. It means 67% population in Europe is connected to the internet in 2017 and it will increase in 2018 and coming years as well.
If you are a business owner, your ultimate goal is to connect with more and more people to promote your business and you can easily understand that if such a big population is using Smartphone all the day then why not try to reach them using a business mobile application?
Well, many users argue that they have a business website which is enough to reach the new potential customers and getting their record.
No doubt, you can reach many people using your business website but you can’t beat your competitor who is using an Android application or iOS application or even both for the growth of the business.
I will take my own example for this purpose. If I have to purchase a mobile charger online from Amazon or AliExpress, I would prefer to find the best mobile charger in a few clicks and where I don’t need to write down any text to search my product.
If Amazon and AliExpress don’t have their Mobile Applications, then I have to open my browser and write down their web address. For this either I need to remember their website URL or I have to search for them on Google.
You can understand that it can take a lot of time and if I have to order a pizza, then it might be possible that my favorite pizza’s website is not on the first page of Google, so it would be difficult to remember their website URL or to search them on Google.
But if I have installed the mobile application of AliExpress or any other store which I live, I can find my favorite product in just a few taps on the screen. No need to remember the web URL or no need to search for them on the internet.
So, if you are a business owner, you have to think from the customer’s point of view. Obviously, your customers would like to order their product with an easy method. And they might prefer your competitor over you as they might have their business mobile application whereas they have to remember your website’s URL to reach your store.
I think the above discussion is enough to convince any good businessman to find the best mobile application development company who can design a good professional and responsive mobile app so that the business can take the advantage of getting in touch with customers all the time.
Moreover, with a mobile application, your existing customers who have installed your business mobile application can get the notification on the go for the new products added or for the new promotions.